Blog
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Reflection’s 501B open-weight model Beam goes heavy on inference efficiency
Reflection’s Beam is a 501B open-weight MoE model with 23B active parameters, trained on 23.8T tokens and 100M RL rollouts for coding…
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The Follow-Up Query: Rethinking SEO for Conversational Search
Modern search unfolds as a conversation, not a single query. Learn how follow-up questions reshape SEO strategy, content design, and measurement.
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Google Search Crawling, Indexing and Serving Timelines: What the Data Shows
New Google Search data breaks down typical and slowest times for crawling, indexing, and serving, showing how delays stack across the pipeline.
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The Credential Layer Is Expanding Faster Than Security Teams Can See It
Software production is scaling to tens of billions of commits a year, and every application, integration, and AI agent adds more credentials…
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What Is Local SEO and How It Works in Google and AI Search
Local SEO shapes how Google and AI platforms pick which businesses to show nearby searchers. Learn the signals, the ranking factors, and…
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AI Overviews now appear on most branded Google searches
New data shows AI Overviews now appear on most branded Google searches, changing how brands show up for their own name.
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Google Tests Sitelink Titles in Sponsored Results
Google Search is testing a ‘more from [advertiser name]’ title above sitelinks in sponsored results, adding the advertiser’s favicon and name.
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Google Search Rolls Out google.com/goto Tracking Parameters
Google is rolling out google.com/goto tracking parameters in Search results, a passthrough layer that thwarts direct scraping of result links.
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Google Tests Sponsored Products Grid That Looks Like Organic Listings
Google is testing a sponsored product grid format that mirrors organic shopping results, raising concerns about ad disclosure and user confusion.
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Google Maps Now Requires Sign-In To Read All Reviews
Google Maps now asks users to sign in to a Google account to read all reviews, sort them, or leave feedback on…
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Bing Tests Replacing Copilot Search Tab With AI Mode Label
Microsoft is testing renaming its Copilot search tab in Bing to AI Mode, the same label Google uses for its AI search…
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Google AI Overviews Now Appearing for Most Large Brand Name Searches
Google is rolling out AI Overviews for nearly all major brand queries. About 93% of tested brands trigger them, though most appear…
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4 risks hiding in your branded search results and how to audit them
Branded search results can expose a brand to overreliance, negative content, missed features, and lack of diversity. Learn the four risks and…
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Marketers Still Call AI Search Optimization SEO, Survey Finds
A survey of 343 U.S. marketers found 81% still call their AI search work SEO, while 36% flag buzzword-heavy pitches as the…
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October 2026 Google Webmaster Report: Spam Update, Gemini 3.8, Ad Tech Ruling
A roundup of Google’s October 2026 search news, including the September spam update rollout, Gemini 3.8 in AI Mode, and the ad…
